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It was nice to see the UK Government coming out firmly against the European Commission's proposed new Audiovisual Media Services Directive.

Creative Industries Minister, Shaun Woodward said:

"The fundamental flaw in this, even if we thought it was well intentioned, is nonetheless that it probably will not work. Critically, I see it as doing huge damage to our growth."

"We are really negative about it," he added, speaking at a Westminster Media Forum seminar. "The more I look at it, the more I'm convinced it's really a bad idea. In lots of ways it represents a very good example of where the EU goes wrong.

"[Media commissioner] Viviane Reding got it wrong, the commission got it wrong. We are right to be entirely negative about it."

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