Tuesday, February 02, 2010

Ustream raise $20m - here we go................

One of the IP Pirates favourite routes to market for live streams has just raised $20m from Japan's well respected Softbank. Perhaps to defend the coming copyright infringement actions.

In any event this solid live distribution platform offers a 50% share of revenue to its content partners which could prove attractive and certainly offers some competitition to YouTube in its activities in live streaming.

With just a few clicks we can all go live and share whatever we can see on our TV's.......bad news for the traditional streaming providers but pretty good news for the smaller independent producer.

This will buy a lot of time to figure out how to make money from the model and may cause further concern for the live subscription and ppv operators.