Tuesday, October 04, 2011

Pub Landlady Brings Down EU TV Industry

No, this isn't one of our joke postings. News that the European Court of Justice has upheld a ruling that Europe has a single market for TV services and rights is, perhaps, the most significant single event in European TV history.

The implications are profound. Ostensibly, if a brodcaster anywhere in Europe wishes to show content for free, then any viewer may receive it.

The result is likely to be a significant drop in the value of rights and a rush by major rights holders to strike pan-European deals.

This significantly strengthens the likes of Google against traditional broadcasters.

NewsCorp must rue the day they lost the BSkyB deal more than ever.