TalkTalk's purchase of BlinkBox from Tesco for just £5m is a coup for a firm that has slowly and subtly established itself in the UK TV market.
As I can attest, Freeview is just awful and demands almost daily retuning. The signal is so weak as to be laughable. And the BBC just can't be bothered, with no HD in local broadcasting a decade after switchover.
Virgin Media is teeth bleeding expensive, and seems to put up its prices on a quarterly basis.
Sky fails to provide a service, in my experience, with broadband speeds of under 20Kbps in the evening.
So, TalkTalk works in a dissolute market and can only do better than the incumbents. BlinkBox significantly adds to its offer, at least where they operate in LLU exchanges.
As I can attest, Freeview is just awful and demands almost daily retuning. The signal is so weak as to be laughable. And the BBC just can't be bothered, with no HD in local broadcasting a decade after switchover.
Virgin Media is teeth bleeding expensive, and seems to put up its prices on a quarterly basis.
Sky fails to provide a service, in my experience, with broadband speeds of under 20Kbps in the evening.
So, TalkTalk works in a dissolute market and can only do better than the incumbents. BlinkBox significantly adds to its offer, at least where they operate in LLU exchanges.