In most industries, the internet has brought huge efficiencies and, sometimes a new world order. From travel agents to record stores, the effects have been sweeping, and are still going on for industries like taxis and hotel rooms.
But the TV industry seems not to have noticed. Well, not much anyway. Massive new customers have appeared for programme makers in the form of Netflix, Amazon and other online streaming services. But the selling is still largely done by personal contact at events such as Cannes, NATPE, MIPTV and MIPCOM.
But the time has come for this to change.
The internet has proven itself to be an effective means of showing high quality video and for building global marketplaces.
Finally, there's a platform that combines these capabilities, providing a global marketplace for content owners and producers.
Assetry Screen from rights management experts Rights Tracker provides an easy to use platform for preparing, managing and distributing content to potential clients in a closed and highly secure online marketplace.
It enables content owners to create video websites, online screening rooms, players and branded channels. Distributors, producers and broadcasters can upload and manage assets, create screening lists, set permissions, and invite contacts to view.
The TV content industry is going to experience a revolution over the next few years and Assetry Screen enables content owners and producers to get ahead of the curve.