Thursday, August 25, 2016

Escaping The YouTube Trap



Let's face it, YouTube provides a great service for video producers and program makers - a free uploading and hosting service for all your videos with a ready global audience.

So why are more and more TV and video professionals turning away from the service ?

Well, the reasons are manifold.

Some will read the fine print and realize that they are compromising productions that they may have spent a great deal of money producing.

Others will realize that they are espousing valuable money making opportunities.

More and more are realizing that YouTube is a horribly cluttered environment that may have its role, but it is not a solution for online video management.

As other social networks such as Facebook become equally important for video,  then there's a need to look beyond YouTube.

Also, as more and more video professionals look to manage their productions and services in the cloud, YouTube is clearly not a platform to use for this.

As YouTube gets closer and closer to being a broadcaster, there is a clear conflict in giving content to them for free (or for the promise of ever reducing ad revenues).

But what if you already have a load of content on YouTube ? Well, Rights Tracker has just introduced an easy way for you to transfer this content to your own professional managed account on Assetry Screen, where you will have secure control over all of your content.

All you have to do is enter a YouTube URL and the system will do the rest for you! Better still, you can add any valid video URL and the system will ingest and prepare your video for you.

It's never been easier to cut the YouTube cord and move your cloud video strategy to the next level.