Thursday, May 22, 2008

High Stakes

If anything bodes well for Kangaroo/Seesaw it's the statistic that 75m people have downloaded the BBC's iPlayer, which should (geospoofing notwithstanding) only play to UK based viewers.

Now, the population of the UK is well under 70m, and around 55% of those have broadband, so there are over 30m people unable to watch programmes on iPlayer. That's one hell of an audience to start with if you're launching an IP over TV service.

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