Sling Shot

Echostar's purchase of Sling Media is an interesting move. For Sling Media's investors it's an opportunity to sell out before the market becomes competitive as other entrants such as Orb and Sony replicate their technology.

Echostar was an existing investor, and this is a smart move for them since it extends their reach beyond their US DISH satellite network.

However, I do suspect that Sling will soon fall foul of the content industry since the device can be used to circumvent controls such as geotargetting. In the hands of a big, sueable media company, legal woes become even more probable.