I thought that it was time that I registered a few of the phrases I have coined down the years - a bit of digital archiving, hoping that my great grandchildren will say: 'naive moron' with a degree of deference when they see these terms.
TV2.0 - yes, honestly, I was sad enough to use this term a decade ago
Narrowcasting - not my term, but I did resurrect it to mean the longtail TV market rather than CCTV systems in a few universities
The Global Tribe - the paradigm shift from the local gang to the online one from the local affiliate viewers to the people in Boca Raton to Nagasaki who love AGT4; or those guys in Caberete or Pozo, who are into windsurfing
An Audience of One - how you will make money in the future; a total and absolute anathema to any current media company
Primary rights for secondary content and secondary rights for primary content - what narrowcasting does really well
TV2.0 - yes, honestly, I was sad enough to use this term a decade ago
Narrowcasting - not my term, but I did resurrect it to mean the longtail TV market rather than CCTV systems in a few universities
The Global Tribe - the paradigm shift from the local gang to the online one from the local affiliate viewers to the people in Boca Raton to Nagasaki who love AGT4; or those guys in Caberete or Pozo, who are into windsurfing
An Audience of One - how you will make money in the future; a total and absolute anathema to any current media company
Primary rights for secondary content and secondary rights for primary content - what narrowcasting does really well
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