Living in a rural area, I have long campaigned for this.
However, there's one further word I'd like to see added to these proposals - the word 'uncontended'.
Having 2Mbps is great, but hopeless if you're trying to share it with 200 schoolkids, just arrived home, as you try and get an important site update done at 4.30pm.
In France the aspiration is universal 20Mbps broadband. Why shouldn't we aim for this in our much smaller countries ?
A second factor is the impact this is likely to have on net neutrality. And expect the likes of MSN and Google to have to bear some of the cost.