We Must Be Mad

In the eye of the recession, much talk is emanating from the US of the Cable Cutters - those who have eschewed the delights of wired TV and opted for free, largely internet TV, services instead.

In the UK, flush as we are with cash clearly, the opposite seems to be true, with the latest report from OFCOM pointing out that half of UK households now pay for TV (in addition to the BBC tax). In other words, Sky, Virgin and BT Vision have half the market by charging for something which is broadly available for free otherwise.

The same report also shows that 88.8% of UK households have already gone digital.