The trouble with the internet is that you want to start a dialogue with everyone, but really don't want to talk to them. Talking is expensive in terms of time and resource. Online businesses work hard to minimise their actual human contact with 'users'. But when you pay £34 for something you expect better than this:
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I am fast coming to the conclusion that NewsCorp/BSkyB (if there's a difference..) see the internet as an evil they have to cope with, not a medium they truly seek to exploit.
I will report back on what happens once they get through their 'larger volume of e-mails than normal' (here's a hint - sort out your service and you get fewer emails...).